News Director, WGN-TV
Jennifer Lyons is News Director at Chicago’s WGN-TV, where she has worked for about 25 years. Before that, she worked at WHO-TV in Des Moines and KWQC-TV in Davenport, Iowa.
People are streaming and binge watching and they’ll turn on the news if there’s a big story or if it’s convenient in a lot of markets.
Back in the day, I said to my boss at the time ... ‘Hey, wouldn’t it be neat if we put the video on the phone and streaming on the phone?’ I mean, video was on the phone, you could watch a clip or something, but you didn’t watch a whole newscast, you didn’t stream on your phone, like people do today. They laughed at me and they said, ‘Who would want to watch television on their phone?’ But we did it anyway and I think we got our foot in the door early and you have to continue to innovate. That’s the biggest thing: We don’t know what the next big thing is going to be, but you have to be open to it.