General Manager, The Compass Experiment at McClatchy
Mandy Jenkins is General Manager of The Compass Experiment, a three-year partnership between McClatchy and the Google News Initiative to promote local news sustainability. She is Board President of the Online News Association and a 2018-2019 John S. Knight Journalism Fellow at Stanford University.
I think that what we’re seeing out there is that there is no one perfect business model, and that that’s an impossibility. Know that everyone has to be dividing up how their money is coming in and not putting all their eggs in one basket. I think that that’s really what’s working for a lot of the newsrooms that are seeing gains.
Texas Tribune is such a success story it’s hard to even think of anything that’s even remotely like it. I think there’s a lot of people that are working toward that right now.
I would know nothing about the local news if I wasn’t on Nextdoor. I read Nextdoor religiously in my neighborhood. You get to deal with some real crazies in there but you do learn a lot. I think that’s local. That’s not even a publication. That’s just people coming together and sharing.
I think about really what brings a community together. It doesn’t have to be where you live. I guess it’s kind of like where your heart is, to some extent.